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Topic
Cost of living
Workshop
Analysis
Luke Costello
How brands can be the heroes of the recession
Data
Robert Andrews
Marketing money is moving to branding
Media Matters
Interview
Robert Andrews
Why it’s time for luxury brands to think different
Media Matters
Opinion
Duncan Willett
Bring lightness to the unbearable burden of modern pessimism
Tribes
Analysis
Robert Andrews
'Stabilisers' crave simplicity in overwhelming times
Workshop
Data
Luke Costello
How audiences are navigating the cost of living crisis
CMO Hotseat
Interview
Tom Scott
Kuoni tunes-in and shakes-up its marketing
Data
Robert Andrews
Back to basics - brands urged to find new voice for a costly Christmas
Change Agents
Opinion
James Bailey
Escaping upside-down: iProspect's Bailey tests quality in a crisis
Opinion
James Clifton
Inflation and the battle of the brands
Opinion
Mark Stubbs
Travel brands should be bold and cost-conscious
CMO Hotseat
Interview
Dominic Carter
Hybrid marketing in a price crisis: easyHotel CMO Rav Dhaliwal